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Astelia Travel Retail Launch

Project type
Concept | Key Visuals | Retail Design | Packaging Design | Digital Assets | Trade Communications​

Fusing classic artistry with modern design for Paul Mas Astelia, WEPURPLE blended oil painting with a contemporary photograph of the vineyard and added premium bottle finishes. Minimalist gift packaging and immersive retail displays bring the brand story to life, creating an elegant, engaging travel retail experience.

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